Have you ever wondered what people would say about you if they were asked to describe you in one word? If you think that the only branding there is out there is for companies, then you are strongly mistaken. Whether we like it or not who we are is branded, by whom or what is up to us. Think about it, why do you think people go to great lengths to protect their reputation? Or, why do think that one false move on Facebook could end your career? The answer to that is, its all in the branding of your name. If your goal is to be successful in whatever you set on to achieve in your life, one of the very first things to do is begin working on how you want to be remembered. Here are my four steps to begin the journey of branding yourself.
Think about what you want to be known for.
Before you can begin inventing or reinventing your brand, you have to really think about what you want people to think of when they hear or name or see your face. This helps you when turn your visions in to actions. Do you want to be known as generous, businesssavvy, traveler? Whatever it is that you want to be known for reflect on it, and write it down.
Begin thinking of concrete ways you can execute your brand.
So you want to be remembered as a generous person you say? Well, what are some things you can begin doing that speaks to this characteristic? Begin volunteering within your community, get involved in organizations that are committed to helping others. Start small and work your way up.
Don’t be afraid when the opportunity comes to lead
What you will find when you begin branding yourself and taking the necessary steps to achieve this, is that there will come a time when you will need to lead and you should GO FOR IT! There is no body better at making you look good than you! The more you take the initiative to lead, the better you are making your brand.
NETWORK. NETWORK. NETWORK.
It’s not enough for your close circle to know all that you’re doing. You have to network to get your name out there. As a matter of fact if you are on any social networking sites i.e. Facebook and Instagram, anything and everything you put is becoming part of your brand. Be very careful about how you are representing yourself in every realm of life. Remember, nobody can be a better you than you!